“It’s so hard to stay laconic. And it’s much harder to keep beauty with it” – confirms Arlette-Elsa Emch. Ms. Emch was appointed as a President of CK watch in 1997 and since then she controls this brand which is a joint venture between the Swatch Group and Calvin Klein Inc., New York.
Minimalism obligates to be creative. New CK glam branch makes an optical illusion. It looks as there is no mechanism in the watch-only arrows, transparent case, and strict belt. And nothing else !